Ohio State University has been recognized as the most valuable college athletic program, with an estimated worth of $1.32 billion.
This valuation is primarily driven by the university’s football program, which generated $280 million in revenue in 2024—the highest among all collegiate athletic departments.
Several factors contribute to Ohio State’s leading position in collegiate athletics:
Robust Fan Base: The university boasts a dedicated alumni network exceeding 600,000 individuals and a fan base of over 11 million, providing substantial support and engagement.
Generous Boosters: In the previous year, Ohio State’s boosters contributed nearly $60 million, reflecting strong financial backing from supporters.
High Attendance: The football team consistently attracts over 100,000 spectators per game, underscoring the program’s popularity and the significant revenue generated from ticket sales.
In comparison, other top athletic programs include the University of Texas at $1.281 billion, Texas A&M University at $1.264 billion, and the University of Michigan at $1.062 billion.
Ohio State’s financial success is a testament to its strategic investments in athletic facilities, recruitment, and fan engagement, solidifying its status as a powerhouse in collegiate sports.